I smell wet concrete and old paper as I walk through a newly developed block in downtown Indianapolis. Every storefront here represents a data point in a massive spatial database, but most owners treat their Google presence as a static phone book entry. I spent three months fighting a hard suspension for a plumbing client … Read more
The profile monitoring system that saves Indy pros from ranking downtime I spent three months fighting a hard suspension for a plumbing client whose listing was nuked simply because they shared a suite number with a defunct law firm. Google didn’t want proof of a van; they wanted proof of a utility bill under the … Read more
The smell of wet concrete always reminds me of a botched storefront verification. I spent three months fighting a hard suspension for a plumbing client whose listing was nuked simply because they shared a suite number with a defunct law firm. Google didn’t want proof of a van; they wanted proof of a utility bill … Read more
The invisible triggers that kill local search rankings I spent three months fighting a hard suspension for a plumbing client whose listing was nuked simply because they shared a suite number with a defunct law firm. Google did not want proof of a van; they wanted proof of a utility bill under the exact GPS … Read more
The smell of wet concrete after an Indianapolis rain always reminds me of the physical reality of search. We treat digital marketing like it is ethereal, but local SEO is anchored in the asphalt and the dirt of the Crossroads of America. I see the glitches in the data every day. A storefront that exists … Read more
I spent three months fighting a hard suspension for a plumbing client whose listing was nuked simply because they shared a suite number with a defunct law firm. Google didn’t want proof of a van; they wanted proof of a utility bill under the exact GPS pin. The air in the office smelled like burnt … Read more
The digital sidewalk in front of your shop just turned into a sinkhole. You wake up, check your metrics, and see a flatline where the heartbeat of your traffic used to be. The smell of wet concrete on Meridian Street reminds me of the day a veteran plumber lost his entire livelihood because a software … Read more
The ghost in the GPS coordinates I spent three months fighting a hard suspension for a plumbing client whose listing was nuked simply because they shared a suite number with a defunct law firm. Google did not want proof of a van. They wanted proof of a utility bill under the exact GPS pin, showing … Read more
The smell of wet concrete after a summer storm in Indianapolis always reminds me of the day I spent eight hours in a basement office fighting a hard suspension for a plumbing client. Their listing was nuked because they shared a suite number with a defunct law firm. Google did not care about their twenty … Read more
Converting More Indy Map Views Into Actual Phone Calls I spent three months fighting a hard suspension for a plumbing client whose listing was nuked simply because they shared a suite number with a defunct law firm. Google did not want proof of a van; they wanted proof of a utility bill under the exact … Read more
